SEO stands for Search Engine Optimization, or search engine optimization. With SEO, we ensure that your website is found more often in search engines such as Google. The higher you rank in Google results, the more often your website will be visited.
Search engines look at hundreds of factors to determine the position of your site within the search results. From technology and usability, to content relevance and user behavior on the site. With SEO, we focus on optimizing the factors that contribute to search engine rankings. Together, we formulate clear goals tailored to your website and come up with an appropriate SEO strategy.
DTT has 10+ years of experience in SEO, with strong results. For example, DTT's site is a leader within its segment with dozens of #1 positions, including 'app developer'. Through SEO, DTT has seen site visitors increase by +150% and leads (conversions) increase by +130% within a 12-month period.
On this page you can read how we go about SEO. Feel free to contact us for customized advice without any obligation.
Using a "data-driven" approach, we cleverly put facts and figures at the heart of decision-making, ensuring that resources are used where they are most valuable. With this, we avoid assumptions and handle available budgets with care.
Similarly with SEO: at the kickoff, we formulate clear and measurable goals together. What do we want to achieve, and in what time frame? A concrete insight into where we are and how far we still have to go. This also enables us to make interim adjustments: perhaps an objective was too ambitious, or not yet ambitious enough.
Read more about our data-driven strategy.
With a clear picture on the objectives, we draw up a covering list of keywords. These are the terms on which your site will be found within the search engines. It is quite possible that you already have an idea of the search terms that are valuable to you. Together we will create a complete list of keywords, which we will enrich through competition research and by creating new (valuable) combinations. This overview provides additional guidance and direction for our SEO goals.
We then examine how well the site is already performing on these search terms: in other words, what positions are we already achieving within the search engines? How many visitors and leads are coming from this? And what is the total search volume on the keywords? With these insights, we can substantiate priorities: from quick fixes with high potential, to a sustainable strategy for the next three, six and twelve months.
Search engines like Google look not only at the content on the site, but also at the technology. From page loading speed to metadata availability, hundreds of different components have a significant impact on search engine rankings.
With a technical audit, we arrive at an advisory report in which we provide accessible insight into valuable optimizations with a direct impact on SEO. Again, we offer substantiated advice on short- and long-term priorities.
Besides valuable content and solid technology, there are 1001 more points that impact SEO. For example, how long, on average, do users stay on the site? Do they find the content they came for, and does it lead to a conversion? Do other (well known) sites refer to your site? The healthier the stats look, the higher you will rank in the search engines.
We perform a coverage analysis on the site and its current performance, and recommend valuable optimizations and enrichments.
With the above steps, we arrived at an accessible and substantiated understanding of:
Based on these insights, we come up with a customized strategy to get your site to #1 positions. Top positions on the terms your customers are searching for, so that we address a segment with a higher chance of conversions.
We establish an SEO strategy with a connection to the set goals and ambitions. We then set out the works for the next 12 months, including an indication of the efforts needed and an expectation for the results achieved.
Each month we share a report of progress made. Full insight, including an accessible summary showing performance month-to-month (and, later, year-to-year). This allows us to see exactly what the impact of SEO efforts is, and on which fronts we can make additional efforts. Based on these insights, we also share substantiated advice for additional steps that can lead to even greater results. Based on this, every month we look together at how we are doing and where we are going.
Based on the technical preliminary investigation, we arrive at an indicative budget based on an open calculation for the technical optimizations. For each point, we offer insight into the expected impact and a recommendation for priority. This allows you to determine which optimizations fit within the reserved budget. After agreement, we set the works in motion and share a schedule. Also read about our agile working method.
Within the monthly advice report, we share insight into the impact of the implemented optimizations and reflect on our advice for the open points, given that the priority can change as we make steps.
SEO is important because it can help increase a website's visibility and traffic, which can lead to more conversions, sales and revenue. It also helps improve the user experience by making websites more user-friendly.
How long it takes for SEO to work depends on several factors, including industry competition, content quality and relevance, and website optimization. In general, it can take several months for SEO efforts to yield significant results.
No, SEO is an ongoing process that requires structural optimization and monitoring to maintain and improve a website's position in search results.
SEO can benefit your business by increasing website traffic, improving your brand visibility and generating more leads and sales. It can also help establish your business as a leader in your industry.
Yes, SEO is also valuable for local businesses because it improves visibility in local search results. This can be especially beneficial for businesses that depend on local customers.
SEO can be a more cost-effective and sustainable form of digital marketing compared to paid advertising, for example. While paid advertising can produce more immediate results, SEO can help improve your website's visibility and traffic in the long run.
From consulting and code reviews, to strategy, launch and marketing. With our broad digital services we like to help you strengthen your concept or solution.
Usablity testing teaches us what users really think of your app, game and/or website. What do they like and what could be better or more user-friendly? Based on their feedback, we can optimize the user experience. Very focused and with certainty.
From websites, serious games, apps to mission-critical solutions, the digital world runs on code. With a code review, we ensure that the technology of the solution continues to meet all quality requirements.